Generic Strategies model in sucessful Management Essay

Generic Strategies model in sucessful Management - Essay ExampleFor example, due to its information engineering science systems, the international logistics system always stays up-to-date as well as guides the built-in procural procedure from the brands as well as finding out information about the buying habits of its customers.Also, this helps the entire supply chain as well since the companies that supply Wal-Mart the merchandise always get the information at the right time due to the IT system of Wal-Mart. This translates into Wal-Mart acquiring the right products, at the right time which leads to it being able to offer the prices it does and so, gets the powerful and attractive image it has acquired in the world.Sears, Roebuck and Co., popularly known as Sears, is an American chain of Department stores which offers a variety of items such as clothing, jewelry, home appliances, hardware, electronics etc. Today, the largest Sears Department store is located at the Toronto Eato n Centre in Canada. Since its inception, the stores of Sears were known for exculpateing quality and reliable brands which attracted the consumer in the first place. Thus, Sears has been apply this differentiation strategy, of stressing on quality products and carrying big names which has made the company popular and well recognized. The stores of Sears carry very popular names like Levi, Sony, Craftsman, Kenmore etc. which are big reliable names and thus the consumers can be sure they are getting their moneys worth since they are obtain at Sears. Sears ran into trouble w few years back when the company lost control and indorsement in the market due to losing sight of what made the company truly successful the power of the brands that it carried, and it started go everybodys brands or simply trying to phase out the fact that brands are important for consumers. This turn up as a bad strategy for the firm since it was known for its reliability and its ability to